Aviva Health Challenge for Post Primary Schools

Aviva Health Insurance are proud sponsors of the Schools Fitness Challenge 2013: Known last year as the ‘Beat the Bleep Challenge’, this fitness initiative has been developed by Dublin City University and the Wellness Economic Initiative Alliance:

Aviva Health are delighted to invite your school to participate in the Schools Fitness Challenge 2013: The challenge is open to 1st and 2nd year pupils, and will run over a ten week period from January, assessing the fitness levels of Irish school children and advocating the improvement of their overall health:

Studies investigating sports participation and physical activity levels in children show that 86%* of young people in Ireland are failing to meet the current physical activity recommendations: Many children are spending more than two hours each day in sedentary activities such as viewing television, videos or playing on the computer: There is substantial evidence linking the development of cardiorespiratory fitness in childhood with a reduced risk of cardiovascular and other lifestyle mediated diseases later in life:  The Schools Fitness Challenge 2013 aims to build on last year’s programme, inviting secondary schools throughout the country, to join them in highlighting the importance of fitness to their future health and to make increasing physical activity a national priority: Their goal is that young people will adopt a healthier and more active lifestyle, which will positively benefit their long term health:

Key to the success of this initiative is your schools participation and support: Taking part in this programme will be a positive experience for your school and it will provide valuable information about existing fitness levels among 1st and 2nd year school pupils in Ireland: Fitness results will be assessed by exercise physiologist, Professor Niall Moyna and Dr: Sarah Kelly from the School of Health and Human Performance, DCU:

Aviva Health’s Schools Fitness Challenge 2013 will launch on Monday, January 7 and they invite you or relevant teacher to register on

www:avivahealth:ie/fitnesschallenge:

Please see attached PDF for further details: POSTER